Job Description
Hilton Hotels is seeking a Director of Sales and Marketing to lead revenue growth and brand visibility for our property. In this leadership role, you will develop and execute integrated sales and marketing strategies across corporate, group, leisure, and digital channels. Responsibilities include leading and mentoring a high-performing team, managing key accounts and partnerships, optimizing pricing and promotions with revenue management, and driving demand through digital campaigns, events, and brand initiatives. You will analyze market trends, report performance, and collaborate closely with operations to deliver exceptional guest experiences in line with Hilton's culture of hospitality, inclusion, and service excellence.
Responsibilities
- Develop and execute comprehensive sales and marketing strategies to drive hotel revenue and market share.
- Lead, mentor, and develop the sales and marketing team to achieve performance targets.
- Manage key corporate, group, and travel accounts and build long-term partnerships.
- Collaborate with revenue management on pricing, promotions, and demand generation strategies.
- Oversee digital marketing, social media, and brand campaigns to increase visibility and bookings.
- Analyze market trends, competitive performance, and KPIs to inform strategic decisions.
- Coordinate with operations and other departments to ensure aligned guest experience and brand standards.
- Prepare and manage sales and marketing budgets and forecasts, ensuring ROI on initiatives.
Required Skills
- Strategic sales planning
- Hospitality revenue management
- Digital marketing
- Brand management
- CRM and sales analytics
- Market research and segmentation
- Budgeting and forecasting
- Contract negotiation
- Team leadership and coaching
- Key account management